The Customer Persona Development Kit
The Customer Persona Development Kit is the all-in-one package for analyzing and growing your customer base. This kit will give you all the tools you need to create stronger buyer profiles that will guide marketing efforts and enable your sales team to sell more effectively to customers.
What's in the Kit?
Customer Interview Checklist & Outline
Get to know the importance of customer interviews and how to do them right.
Follow our prepared checklist of things to look out for and ensure you’ve got all you need using the provided outline.
CUSTOMER PERSONA GUIDE
The visionary piece. The Customer Persona depicts what you are after in a customer.
You’ll get access to a customer persona guide for you to complete and adjust as your priorities change.
You’ll get access to a customer persona guide for you to complete and adjust as your priorities change.
All of the kits components work in harmony to form a working team to grow your customer base.