DRIVE GROWTH WITH CUSTOMER ENGAGEMENT & RETENTION

Use content marketing to strengthen the bond between your customer and your brand. Turn detractors into ambassadors. Turn churn into upsell.

How We help

user-centric onboarding

Create clear and easy-to-follow onboarding communication flows that focus on understanding user preferences, and simplify the onboarding experience. Our onboarding communications include content creation, onboarding emails, tutorials, and the use of gamification.

Customer upsell & Offers

Analyze customer data, craft effective communication, and target offers to the right customers based on lifecycle stage. Taking a continuous improvement approach, we monitor feedback to refine and optimize upsell strategies, leading to increased conversions, brand loyalty, and revenue.

Identify at-risk customers

Identify and codify risk signals based on user behavior to engage and retain customers who are at-risk of leaving. Build hyper-targeted retention workflows designed to reinforce your product’s value to your users at every stage of the customer lifecycle.

Winback campaigns

Execute winback campaigns for customers who have churned from your product. Our work involves identifying churned customers and why they left, crafting communication that invites understanding and feedback, and creating reactivation or re-engagement offers.

Reduce user churn

Slanted Frame helps SaaS companies reduce churn by mapping the customer journey to key interactions to identify churn points. Leveraging a multi-channel approach including email, in-app, and social media, we develop personalized messages and engagement campaigns aimed at reinvigorating interest.

Increase Trial conversions

Increase trial-to-purchase conversion rates by using drip campaigns, gamification, and in-app messages. Leveraging social proof, existing customer validation, and product value, our conversion campaigns aim to personalize the product benefit to the customer to improve fulfillment.

flexible engagement models that work for you

Strategy

For companies who need a partner to establish a strategic plan that aligns with company objectives. We work with senior talent to understand needs, build strategy, and set an implementation plan that your team can execute, measure, and refine.

full service

Our content marketing model is end-to-end, covering all your engagement and retention functions. As a partner, we align to your organizational vision, determine strategy, execute the plan, and continuously iterate to improve results.

advisory

Our advisory engagement model offers ad-hoc marketing leadership services that are flexible to meet shifting organisational needs. Our advisory specialties include team mentorship, help hiring for key roles, coaching, and setting team goals.

Parvis

Engagement | Customer Acquisition

Parvis is spearheading the next generation of real estate investing, allowing a wider range of investors to participate in institutional-level real estate investment opportunities.

The firm engaged us to help build and execute a multi-faceted go-to-market strategy focused on customer acquisition, thought leadership, brand discoverability, investor engagement, and more.

Results
320% lift in conversions in 6 months

launchpass

Engagement | retention | trial conversion

Slanted Frame helped LaunchPass lift customer engagement and retention through an audit and overhaul of its Intercom deployment, focusing on segmentation, customer journey optimization, testing, and refinement.

Results
Trial to conversion increase from ~%50 to 78%
90% retention rate for top 100 customers